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Are Organic Food Standards a Hoax? The Green-Washing of America

Copyright JC Politi Photography

Do you go out of your way to buy organic foods? Have you put a lot of thought into this decision?

An article in the New York Times called “Has ‘Organic’ Been Oversized” is raising eyebrows this week. The article explores the recent boom in organic food products and takes an in-depth look at the body that regulates what is certified organic and what is not.

In particular, the article examines the National Organic Standards Board, which is the board that decides which non-organic ingredients can be included in certified organic foods.

The article points out the number of large corporations who have been taking advantage of the new market. For example, it surprised me to read:

Bear Naked, Wholesome & Hearty, Kashi: all three and more actually belong to the cereals giant Kellogg. Naked Juice? That would be PepsiCo, of Pepsi and Fritos fame. And behind the pastoral-sounding Walnut Acres, Healthy Valley and Spectrum Organics is none other than Hain Celestial, once affiliated with Heinz, the grand old name in ketchup.      

Copyright JC Politi Photography

But certainly the most concerning portion of the article is the description of the people serving on the National Organic Standards Board.

While there is certainly room for corporations to serve on the board in the slots allocated for those interests, it is troubling to learn that executives from General Mills and other major corporations have served in positions reserved for consumers.

It appears that Congress specifically designed this board to ensure that it would represent a broad range of interests, but the appointments to this board have clearly been corporate-heavy.

Our family buys organic because we are concerned about the hormones and additives and preservatives that are found in most foods today. I understand that buying organic is a luxury, but we feel that it is an investment in our long-term health. This article makes me wonder if we are being duped.

What do you think? Do you go out of your way to buy organic foods? Why have you made the choices you have? Are you concerned about big businesses controlling the organic food standards or do you think that having big business involved is the only way to grow the industry to scale? Where do farmers markets fit into this equation?

I would love to hear your thoughts. Thank you for reading!  

If you liked this, you may also like:

Grist BlogPost: Multinational Food Corporations Thank You For Buying ‘Organic’

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